Let FIRE Customize Your System
Designed. Engineered. Managed by the Creators of the Technology.
No one understands FIRE technology like we do — because we built it.
At FIRE Inc., we don’t just sell smart outdoor systems — we design and deliver fully customized FIRE environments that push the boundaries of what’s possible with flame, lighting, water, and audio.
Whether you’re building a luxury residence, resort, or entertainment venue, our team handles everything — from concept design and system planning to installation, programming, and long-term support — ensuring that your space becomes a living work of art.
Complete Design-to-Delivery Experience
When you partner with FIRE Inc. for your custom system, you gain a designer, project manager, and technical team — all under one roof.
Our process includes:
Concept Development – We work with you or your design team to visualize how FIRE technology can transform your space.
System Design & Engineering – Every valve, burner, light, and speaker is mapped to ensure flawless performance and integration.
Custom Programming & Shows – We design exclusive fire and lighting effects, choreographed to sound, motion, and mood.
Project Management – From coordination with contractors to safety certification, our team oversees every stage of installation.
Onsite Calibration & Support – Once installed, we fine-tune your system to perfection and provide direct ongoing support.
The result: a bespoke outdoor system that looks beautiful, performs flawlessly, and runs with world-class efficiency.
Designed. Engineered. Managed by the Creators of the Technology.
No one understands FIRE technology like we do — because we built it.
At FIRE Inc., we don’t just sell smart outdoor systems — we design and deliver fully customized FIRE environments that push the boundaries of what’s possible with flame, lighting, water, and audio.
Whether you’re building a luxury residence, resort, or entertainment venue, our team handles everything — from concept design and system planning to installation, programming, and long-term support — ensuring that your space becomes a living work of art.
A Complete
Design-to-Delivery
Experience
When you partner with FIRE Inc. for your custom system, you gain a designer, project manager, and technical team — all under one roof.
Our process includes:
Concept Development – We work with you or your design team to visualize how FIRE technology can transform your space.
System Design & Engineering – Every valve, burner, light, and speaker is mapped to ensure flawless performance and integration.
Custom Programming & Shows – We design exclusive fire and lighting effects, choreographed to sound, motion, and mood.
Project Management – From coordination with contractors to safety certification, our team oversees every stage of installation.
Onsite Calibration & Support – Once installed, we fine-tune your system to perfection and provide direct ongoing support.
The result: a bespoke outdoor system that looks beautiful, performs flawlessly, and runs with world-class efficiency.
The Ultimate FIRE Experience
Only FIRE Inc. offers in-house design, installation, and software development for our patented smart technology.
That means your project is supported by the very team that created the system — ensuring your investment delivers the maximum performance, savings, and visual impact possible.
When you choose FIRE Inc., you’re not hiring a contractor — you’re partnering with the pioneers of outdoor scene automation.
We design. We build. We support.
That’s the FIRE difference.
Bring FIRE to Your Next Project
Whether you’re designing a private estate, resort, or public attraction — let FIRE Inc. engineer your vision.
Our systems don’t just create ambiance — they create moments that stop people in their tracks, spark conversation, and define your space.
The Experts Behind Every Detail
Trent Farrer, Co-Founder of FIRE Inc., brings over 20 years of landscape design and installation experience. His background in creating immersive, high-end outdoor environments ensures every project is designed to deliver the “WOW” factor — perfectly balanced between beauty, safety, and performance.
John Kelly, Co-Founder and Lead Software Developer for FIRE, has over 25 years of experience in software architecture and automation systems. His expertise powers the heart of FIRE’s smart ecosystem — the ability to control, choreograph, and optimize every effect down to the millisecond.
Together, they’ve created a system capable of producing custom fire shows, synchronized lighting, and AI-driven scenes that not only elevate outdoor design but also reduce fuel and power costs through precision management.
The Experts Behind Every Detail
Trent Farrer, Co-Founder of FIRE Inc., brings over 20 years of landscape design and installation experience. His background in creating immersive, high-end outdoor environments ensures every project is designed to deliver the “WOW” factor — perfectly balanced between beauty, safety, and performance.
John Kelly, Co-Founder and Lead Software Developer for FIRE, has over 25 years of experience in software architecture and automation systems. His expertise powers the heart of FIRE’s smart ecosystem — the ability to control, choreograph, and optimize every effect down to the millisecond.
Together, they’ve created a system capable of producing custom fire shows, synchronized lighting, and AI-driven scenes that not only elevate outdoor design but also reduce fuel and power costs through precision management.
Bring FIRE to Your Next Project
Whether you’re designing a private estate, resort, or public attraction — let FIRE Inc. engineer your vision.
Our systems don’t just create ambiance — they create moments that stop people in their tracks, spark conversation, and define your space.